Startup PR that builds authority from a standing start

New domains have no authority and new founders have no media profile. We help startups get both moving: founder commentary, scrappy data stories and the first editorial links that make a new site rankable.

What makes startups PR different

Funding news is not enough

A seed round gets one day of coverage. A founder with opinions and data gets quoted for years.

New sites start at zero

A new domain needs relevant editorial links before content can rank. The first twenty good links often matter most.

Budgets are tight

Startups need the services with the best cost per result first, then add campaigns as they grow.

Story angles that work for startups brands

Example story types we adapt to your data and experts. Each one maps to a service.

Expert

Founder as the go-to voice

Your founder quoted on the problem your startup solves, every time it comes up in the news.

Expert commentary
Survey

The small survey that punches up

A focused survey of your target users that gives trade titles a fresh number.

Data-led campaigns
Links

First authority links

Placements on relevant niche sites that give a new domain its first real signals.

Link building
Reclaim

Launch coverage credits

Making sure early mentions on directories, podcasts and blogs link back to you.

Reclamation & audit

What expert commentary looks like in practice

The service we usually start startups clients with. The example below is generic illustration data; your campaign uses your own experts and topics.

Illustration, example data

Services that fit best

Outlets we target

The types of publications startups campaigns are built for.

  • Startup and venture media
  • Trade publications in your market
  • Founder and business podcasts with show notes
  • Local business news
  • Niche communities and newsletters

Startups PR questions

When should a startup start PR?

Once you have a clear story and someone who can speak for the company. That is often earlier than founders think.

Can you announce our funding round?

Yes, and we will pair it with commentary or data so coverage continues after announcement day.

What is the minimum budget?

It depends on the services you need. Many startups begin with expert commentary or a reclamation audit, which are the lightest starting points.

Send us the reply card.

Tell us about your site and where you want to be covered. We reply with a tailored campaign idea and a list of target publications, free and with no obligation.

  1. 1We read your site and check your current links.
  2. 2Within two working days you get an idea and target outlets.
  3. 3If it fits, we send a proposal with scope and price.

Rather email? hello@crackify.net

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